home | Nederlands | English | Français
> blog
> photographs
> UCI cycling calendar
> it's your Tour!
> videos
> guestbook
> search engine
> my CV
> >> copyright <<



follow velowire on Instagram
   
  • Latest photos on this site:
only 48 days to go until the start of the Tour de France 2021, in the mean time check out the 2021 UCI cycling calendar!
RSS |

Cochonou chooses Compagnie 360 for its trade marketing around the Tour de France

Added: monday 10 December 2007 at 23:39:05
  • < Blog | share on Facebook | delicious | twitter | Google | technorati | printer friendly version

    Cochonou chooses Compagnie 360 for its trade marketing around the Tour de FranceCochonou, since already 10 years partner of the Tour de France, is not only present in the Tour with its world famous 2CV cars in the advertising caravan and at the finish line, but also seizes the opportunity to promote its products during the Tour de France (trade marketing) ...

    CBNews today announces that for those activities a new advertising agency has been chosen.


    The Groupe Aoste, the holding company of the Cochonou brand (just like the meats for Weight Watchers by the way!) has invited tenders to bid on these activities and this was won by the Compagnie 360 (Euro RSCG) advertising agency.

    This advertising agency will thus be responsible for all in-store communications and specific Tour de France packaging during next year's Tour de France.

    The Cochonou products in the Géants Casino during the Tour de France 2006
    The Cochonou products in the Géants Casino during the Tour de France 2006
    © cochonoutdf05

    by Thomas Vergouwen
    Did you like this article? Tell your friends on Facebook by clicking the buttons below!

    > no comments | shown 1032x

    this article appears in the following categories: Tour de France| Marketing | share on Facebook | delicious | twitter | Google | technorati

Comments

No comments yet, be the first one to post your comment!!

Post your comment

Your name
*
Your e-mail address
*
[this will never be published and is only used to allow me to contact you if necessary and potentially to receive notifications of new comments]
Be informed about new comments
Check this box if you want to receive an e-mail when new comments are posted to this article (please make sure your e-mail address above is correct to make sure you'll receive those notifications!)
The address of your website

Your comment


Attention!! In order to fight spam you need to answer the simple question below. The answer needs to be given as a number between 2 and 100. If your answer is not correct the other input in this form will be ignored.

What is the result of eight plus six ?